Commercialisation Services for Shopping Centres and Retail Schemes

  • Managing 3.4 million sq. ft. of retail space
  • €7 million in additional non-rental income generated for landlords
  • €1 million in additional income generated for clients during 2017
Our commercialisation service utilises common areas of retail schemes, adding value for our clients by continually sourcing and evaluating additional revenue streams. SMCR works with premium brands and has an extensive database of reliable suppliers which can drive high quality, innovative bookings to your scheme. SMCR adds value for our clients through initiatives such as Mall Promotions Management, Speciality Leasing, Vending, Car Park Valeting, Advertising, Retailing Merchandising Units, Sponsorship & Pop up shops.  We ensure commercialisation initiatives introduced complement the existing retail mix and are in line with client and property management objectives.
Our services include:
  • Developing tailored commercialisation strategies for each individual scheme, identifying opportunities to generate additional income streams and managing these opportunities on an ongoing basis.
  • Provide full audits - assessing the level of commercial income currently being generated at a property and identifying opportunities to enhance this.
  • Work across various commercial properties nationwide, and where possible use portfolio wide deals to ensure optimum income levels are achieved for all our clients.
  • Sourcing and managing mall promotion income opportunities for various shopping centres nationwide, ensuring mall occupancy and income streams are optimised
Commercialisation not only adds value for our clients but brings additional benefits to each scheme in terms of creating points of difference against competitors, complimenting the existing retail tenants and creating a better customer experience.